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Subscription Plan Comparison

6 min read

Overview

Detailed comparison of Starter (Free), Bronze, Silver, and Gold subscription tiers with features, pricing in INR, and recommendations for different practice sizes in India.

Subscription Overview

Riafin offers four subscription tiers designed to accommodate fiduciary advisors at different stages of their Indian practice. Each plan provides access to quality client leads, with increasing features and benefits at higher tiers.

Plan Comparison

Starter Plan (Free)

Price: ₹0 (Free forever)

Best For:

  • New advisors building their practice
  • Advisors testing the Riafin platform
  • Those with limited capacity for new clients
  • Fee-only advisors just starting out

Includes:

  • Basic profile listing & marketplace visibility
  • Profile widgets for your website
  • Add up to 1 service location
  • Add up to 1 license/certification
  • Reviews and ratings (up to 5)
  • View system-matched prospects
  • View up to 20 unmatched prospects to buy
  • Kanban-style CRM for managing connections
  • Email support

Limitations:

  • Limited profile customization
  • No priority placement
  • Standard visibility

Bronze Plan

Price: ₹9,990/year + 18% GST (₹11,788/year total)
Monthly Equivalent: ₹833/month + GST

Best For:

  • Solo advisors ready to grow
  • Those seeking enhanced visibility
  • Advisors with 1-2 specializations
  • Growing client base

Includes:

  • All Starter features
  • Enhanced profile listing & visibility
  • Enhanced profile customization
  • Add up to 2 service locations
  • Add up to 2 licenses
  • Reviews and ratings (up to 25)
  • View up to 40 unmatched prospects
  • 1 free prospect buy per month (convert to active leads)
  • 5% discount on additional prospect purchases
  • Priority email support
  • Performance reports (Planned)

Silver Plan

Price: ₹19,990/year + 18% GST (₹23,588/year total)
Monthly Equivalent: ₹1,666/month + GST

Best For:

  • Established solo advisors
  • Small advisory teams (2-3 advisors)
  • Those seeking faster growth
  • Advisors with multiple specializations
  • NRI service providers

Includes:

  • All Bronze features
  • Advanced profile listing & visibility
  • Add up to 3 service locations
  • Add up to 3 licenses
  • Reviews and ratings (up to 100)
  • View up to 60 unmatched prospects
  • 3 free prospect buys per month
  • 10% discount on additional prospect purchases
  • Priority phone & chat support
  • Enhanced performance reports (Planned)

Gold Plan

Price: ₹39,990/year + 18% GST (₹47,188/year total)
Monthly Equivalent: ₹3,333/month + GST

Best For:

  • Growing advisory firms
  • Advisors seeking rapid expansion
  • Multi-city service providers
  • High-conversion specialists
  • Established practices

Includes:

  • All Silver features
  • Premium profile listing & visibility
  • Add up to 5 service locations
  • Add up to 5 licenses
  • Reviews and ratings (up to 300)
  • View up to 100 unmatched prospects
  • 6 free prospect buys per month
  • 20% discount on additional prospect purchases
  • High priority phone & chat support
  • Advanced analytics (Planned)

Detailed Feature Comparison

Feature Starter Bronze Silver Gold
Annual Price Free ₹9,990+GST ₹19,990+GST ₹39,990+GST
Service Locations 1 2 3 5
Licenses 1 2 3 5
Reviews Limit 5 25 100 300
Free Prospects/Month 0 1 3 6
Prospect View Limit 20 40 60 100
Buy Discount - 5% 10% 20%
Profile Visibility Basic Enhanced Advanced Premium
Support Email Priority Email Phone + Chat High Priority Phone + Chat

Additional Costs

Prospect Purchases

If you exceed your free monthly prospects:

  • Pricing varies by lead type, source, and wealth tier
  • Check your Pro Dashboard for current rates
  • Plan discount applies to additional purchases

Payment Terms

Accepted Methods:

  • Credit/Debit Cards (Visa, Mastercard, RuPay)
  • UPI
  • Net Banking
  • Razorpay (payment gateway)

Billing:

  • Annual billing only
  • 18% GST applicable
  • Auto-renewal (can cancel anytime)
  • Invoice provided for tax purposes

Calculating ROI

Break-Even Analysis

Assumptions:

  • Average client generates ₹50,000/year in fees
  • Average client relationship: 7 years
  • Client lifetime value: ₹3,50,000

Break-Even by Plan:

Bronze Plan (₹11,788/year):

  • Need 1 client every 30 years to break even
  • Target: 1 client per year = 2,871% ROI

Silver Plan (₹23,588/year):

  • Need 1 client every 14.8 years to break even
  • Target: 2 clients per year = 2,868% ROI

Gold Plan (₹47,188/year):

  • Need 1 client every 7.4 years to break even
  • Target: 4 clients per year = 2,866% ROI

Choosing Your Plan

Decision Framework

Choose Starter If:

  • New to Riafin and want to test the platform
  • Have limited capacity (max 1-2 new clients/year)
  • Just starting your fiduciary practice
  • Budget-conscious initially

Choose Bronze If:

  • Ready to grow your practice
  • Want enhanced visibility
  • Can handle 3-5 new clients/year

Choose Silver If:

  • Established practice seeking growth
  • Want phone support and premium features
  • Multi-location or NRI specialist

Choose Gold If:

  • Rapid growth mode
  • Multi-advisor firm
  • Want maximum exposure and dedicated support

Practice Size Recommendations

Solo Practice - Startup Phase:

  • Recommendation: Starter → Bronze
  • Upgrade when: Consistently getting inquiries

Solo Practice - Growth Phase:

  • Recommendation: Bronze or Silver
  • Rationale: More features, better support

Multi-Advisor Firm:

  • Recommendation: Silver or Gold per advisor
  • Each advisor requires their own subscription

Upgrading and Downgrading

How to Change Plans

Upgrading:

  1. Go to Pro Account → Subscription
  2. Select new plan
  3. Pay prorated difference
  4. Access new features immediately

Downgrading:

  1. Request downgrade in account settings
  2. Takes effect IMMEDIATELY
  3. NO REFUND - you lose all money paid for the higher plan
  4. All higher-tier benefits are removed immediately

Cancellation Policy

  • Cancel anytime from account settings
  • Subscription reverts to Free plan immediately upon cancellation
  • No refunds for unused time
  • Profile remains visible with Free plan limits

Maximizing Your Subscription

Get the Most Value

  1. Complete Your Profile

    • Higher completion = better matches
    • Upload professional photo
    • Write detailed bio
  2. Respond Quickly

    • Contact prospects within 2 hours
    • Set up notifications
    • Use email templates
  3. Solicit Reviews

    • Ask satisfied clients for reviews
    • Higher ratings = better placement
    • Respond to all reviews
  4. Stay Active

    • Log in regularly
    • Update profile seasonally
    • Participate in Riafin community

Frequently Asked Questions

Can I switch plans mid-year? Yes, upgrades and downgrades both take effect immediately with no refunds on downgrades.

What happens if I exceed my prospect view limit? Upgrade your plan for higher limits.

Is there a setup fee? No setup fees for any plan.

Can I pause my subscription? Annual plans cannot be paused. You can cancel and rejoin later.

What's the refund policy? No refunds. All subscription payments are final and non-refundable.